Marketing in the Moment: How to Take Advantage of an Unexpected Opportunity

Join us to hear from a distinguished panel of speakers on how VCU and UR took advantage of the buzz surrounding the Sweet Sixteen to market their universities. Learn what channels were used and why, what response was received and what it's done for each school's brand.

Speakers: Cynthia Schmidt (Director of Marketing at VCU), Brian Eckert (Director of PR and Media Relations for UR), Jana Ross (Director of Marketing for UR Athletics), and Jack Berry (Executive Director of Venture Richmond).

 

Reserve your seat today!